FRANCISCO DELGADO

The Alley Theatre’s Vision for the Future Campaign is a multi-component fundraising packet created to communicate the organization’s long-term health and strategic goals. The project blended institutional branding with theatre-focused data and infographics, each tailored to support key narratives within the $80 Million campaign.

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At the center of the system was a custom-designed, embossed folder that housed a series of brochures and booklets. This suite was presented to high-level donors to provide a clear picture of the theatre’s recovery following Hurricane Harvey and to underscore the critical role their support plays in sustaining the organization’s vitality.