FRANCISCO DELGADO

During the Covid-19 pandemic, with

the theatre temporarily closed, the Alley shifted its focus to producing digital content that audiences could enjoy from home.

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To support this transition, I developed

a visual identity that merged the

Alley’s logo with subtle web-inspired elements, creating a clean and contemporary look tailored for a digital viewing experience. 

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Alongside the identity and animated introduction, the project involved close collaboration with video, sound, and scenic designers to produce a series

of short clips. Each piece offered its own unique tone, allowing for creative exploration of imagery, typography,

and color. Below are a few of my favorites from the series.